Commercials, Music, Models, All forms of the entertainment platform will be used to gain the advantage for my product with my exceptional popularity and pull. So as long as I would like my product will flourish.
"This product life cycle presents two major challenges: First, because all products eventually decline, a firm must be good at developing new products to replace aging ones (the challenge of new-product development). Second, the firm must be good at adapting its marketing strategies in the face of changing tastes, technologies, and competition as products pass through life-cycle stages (the challenge of product life-cycle strategies). We first look at the problem of finding and developing new products and then at the problem of managing them successfully over their life cycles." https://digitalbookshelf.artinstitutes.edu/#/books/9780558851903/cfi/8/8!/4/2/6/46/2/2@0:3.14
"This product life cycle presents two major challenges: First, because all products eventually decline, a firm must be good at developing new products to replace aging ones (the challenge of new-product development). Second, the firm must be good at adapting its marketing strategies in the face of changing tastes, technologies, and competition as products pass through life-cycle stages (the challenge of product life-cycle strategies). We first look at the problem of finding and developing new products and then at the problem of managing them successfully over their life cycles." https://digitalbookshelf.artinstitutes.edu/#/books/9780558851903/cfi/8/8!/4/2/6/46/2/2@0:3.14
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